Reputation Marketing

 

Would you buy a product or service that has bad ratings and reviews?

Obviously, it would be no, because no one wants to actually have that exact same experience when they buy a product or service.  So your clients, patients, or customers  always look at reviews as the indicator of how they might experience your product or service.

According to a working paper published by the Harvard Business School , “a one-star increase in Yelp rating leads to a 5-9 percent increase in revenue.”

Reputation marketing is the most important way to market your business online

Now there are a lot of companies out there that actually do reputation management. The reason we don’t do only reputation management is because reputation management doesn’t